Our Purpose
Women lie at the core of Naksa. It’s a societal fact that strong-headed, values-led women create a strong trail behind them. Historically, women's roles in financial decisions and asset building have not been central, and this needs to change. Naksa aims to inspire younger women to understand the importance of creating their own wealth from an early age. Wealth is built through both big and small decisions, and we believe shopping is a significant part of it. Too often, we spend our resources on items that only last a few years and hold no value beyond their immediate use. This is where Naksa wants to make a difference. Asset building doesn't have to be boring or purposeless in the present. We understand the modern woman’s need to feel confident, smart, and stand out in a noisy and challenging world. That’s why we offer pure, 92.5% silver jewellery that is versatile enough to be worn with both traditional and modern outfits, featuring unique forms of art. By impacting this generation, we believe these women will educate and empower generations to come.